May 19, 2012

FEATURED PRODUCT: Roselle Juice Concentrate

Roselle ( Hibiscus) is a native plant from India to Malaysia, where it is commonly cultivated, and must have been carried at an early date to Africa. It has been widely distributed in the Tropics and Subtropics of both hemispheres, and in many areas of the West Indies and Central America has become naturalized.

Roselle Juice Concentrate (Extract) is produced from the dried calyx of the plant. The Hibiscus plant is mainly grown in Southeast Asia and Central America. It is harvested in November and December. Roselle is popular when used in a cooling, lemonade-like beverage called Jamaica, as well as sauces, syrups and jams.

Profile

  • Very deep red color and tart flavor profile
  • High in Iron, Calcium and Niacin
  • Roselle is reported to have high anthocyanin content and anti oxidant properties, which are important in free radical absorption in the body.
  • The plants are rich in anthocyanins, as well as protocatechuic acid. The dried calyces contain the flavonoids gossypetin, hibiscetine and sabdaretine. The major pigment, formerly reported as hibiscin, has been identified as daphniphylline. Small amounts of myrtillin (delphinidin 3-monoglucoside), Chrysanthenin (cyanidin 3-monoglucoside), and delphinidin are also present.

Today, roselle is attracting the attention of food and beverage manufacturers and pharmaceutical concerns who feel it may have exploitable possibilities as a natural food product and as a colorant to replace some synthetic dyes.

Encore Fruit Marketing can provide an excellent source of roselle juice concentrate to help consumer products deliver one of the 5 A Day vegetable servings.

Roselle juice concentrate is carefully processed from dried calyx of the hibiscus flower to provide the essential flavor, nutrition and color, in a convenient, ready to use ingredient form for processed beverage and food applications. [1] is an excellent ingredient to add natural flavor and color to your retail label for beverages, dairy products, cakes, pies, pastries, sauces, jellies and other processed foods like nutrition bars and snacks.

Contact Encore Fruit Marketing today for product samples and information on Roselle juice concentrate at www.encorefruit.com or Click Here to use our convenient Contact Form.